Banding Projects
I create impactful visual identities for various clients through idea-driven strategy, smart and clean design, and distinctive experiences. My focus is on distilling a story to its most important parts and present it compellingly.
I approach my work as a creative partner, collaborating with my clients to outline a strategy and develop shared points of reference to communicate and package their story. With in-depth brand exploration, inspired and original creative design, and flexible options to choose from, I make sure that the result turns their unique vision into reality.
1. Shabdkoshish
My Role
Brand Designer
Date
Services
June - July 2020
Visual identity + Collaterals
Shabdkoshish Private limited is an ed-tech platform for learning Indic languages. It focuses on Human Centred Design approach for all products under the SKPL umbrella. Various products include apps for language learning and teaching, word games, competitions, and puzzles etc.
Visual Identity
The visual identity was designed to capture the essence of art, playfulness, and having a blank canvas to explore and learn.
The black and white colors were chosen to depict a universal, simple brand with quality experiences.
Color Palette
Typography
Explorations
Collaterals
2. VKOS
Van Kampen Overgoud Services is a small local business run by a French entrepreneur. The company provides maintenance services. This includes garden maintenance, landscaping, tree cutting, and handyman services. The logo brief was to create a bold and simple identity that easily reflected the services. I played around with various elements like trees, tools, and equipment that are commonly used in their work.
